BRAND DEVELOPMENT
The new brand identity for Melissa Patronella is meant to visually represent the fabric used in Melissa’s work and products, but also highlight her as an artist and designer. The scope of work encompasses brand identity, and web design.

Visit MelissaPatronella.com to explore our work.
Icon of sunshine
Bamboo & linen logo
Sage & Light logo
BRAND development
The creative process for developing Melissa Patronella's brand started with the application of delicate lines and structuring typography to fit the style we envisioned. These initial sketches served as the foundational elements for a brand identity that conveys precision, attention to detail, and a refined visual language. Through this approach, we aimed to establish a brand that speaks of sophistication and versatility, while maintaining a clear and well-defined character.
SERVICES
ART DIRECTION
BRANDING
WEB DESIGN
WEBSITE PHOTOGRAPHY
MELISSA PATRONELLA
INDUSTRY
FINE ARTS / FIBERS